MSCHO Studio

Le matériau est un réceptacle pour la lumière

2024 / résine plastique, peinture dorée/noire, LED / environ 500 mm de hauteur chacune / fixées au mur.

"Les Amoureux" est une série de sculptures qui explorent l'interaction complexe entre la lumière et la forme, chaque pièce symbolisant l'étreinte intime de deux amants.

La lumière est infusée dans la sculpture comme sa texture principale, la surface matérielle agissant comme un réceptacle qui contient et circule la lumière. Alors que la lumière parcourt les chemins entrelacés des sculptures, elle s'intègre dans leur texture, projetant des ombres hypnotisantes et mettant en valeur leurs contours."

"Les Amoureux" célèbre la relation romantique entre les deux formes représentées, les dépeignant comme entrelacées et reflétant la lumière l'une de l'autre. Chaque sculpture capture un moment distinct de connexion, soulignant comment la lumière, en tant que texture principale, peut révéler des dimensions cachées et amplifier la beauté des surfaces.

The Lovers - The material is a vessel to the light

2024 / plastic resin, gold/black painting, LED / approx. 500mm height each / wall mounted

"Les Amoureux" is a series of sculptures that explore the intricate interplay between light and form, with each piece symbolizing the intimate embrace of two lovers.

The light is infused into the sculpture as its primary texture, with the material surface acting as a vessel that contains and circulates the light. As the light travels through the intertwining paths of the sculptures, it integrates into their texture, casting mesmerizing shadows and highlighting their contours."

"Les Amoureux" celebrates the romantic relationship between the two forms depicted, portraying them as intertwined and reflecting each other's light. Each sculpture captures a distinct moment of connection, emphasizing how light, as a principal texture, can unveil hidden dimensions and amplify the beauty of surfaces.

extracting radiance from the materiality

2024 / plastic resin, Korean ink, LED / 1200mm circle

Minsang CHO attempted to amalgamate luminance with shadow through the circular continuum. By twisting the relationship between brightness and darkness, he sought to unveil the interaction between visibility and concealment, revealing the way we perceive light and shadow. Through this exploration, he aimed to capture the balance and contrast, showing how light and darkness are connected, and make people realize that they are indeed interconnected like a circle.

Behind the radiance is an illuminance sculpture born from an experimental pursuit - to craft a luminaire that illuminates not just its surroundings but also itself through the essence of the materiality. In this experiment, the surface characteristics of the sculpture take center stage. Reflectance and transparency become the protagonists. Artificial light, on the other hand, steps behind and plays a supporting role—a catalyst that coaxes out the radiance concealed beneath the material's depths.

Derrière la radiance - extraire la radiance de la matérialité

2024 / résine plastique, encre coréenne, LED / 1200mm cercle

Minsang CHO a tenté de fusionner la lumière (l’éclairement lumineux) avec l'ombre à travers le continuum circulaire. En torsadant la relation entre la luminosité et l'obscurité, il a cherché à dévoiler l'interaction entre la visibilité et la dissimulation, révélant la manière dont nous percevons la lumière et l’ombre. À travers cette exploration, il a cherché à capturer l'équilibre et le contraste, montrant comment la lumière et l'obscurité sont liées, et à faire (réaliser) comprendre aux gens qu'elles sont en effet interconnectées comme un cercle.

Derrière la radiance se trouve une sculpture éclairée/illuminée née d'une quête expérimentale - créer un luminaire qui illumine non seulement son environnement mais aussi lui-même à travers l'essence de la matérialité. Dans cette expérience, les caractéristiques de la surface de la sculpture sont mises en avant. La réflexion et la transparence deviennent les protagonistes. La lumière artificielle, en revanche, se place en arrière-plan et joue un rôle de soutien - un catalyseur qui fait ressortir la radiance cachée sous les profondeurs de la matérialité.

Behind the radiance -물성의 뒷편에 숨겨진 빛의 발견 

2024 / 플라스틱 레진, 먹, LED / 지름 1200mm의 원형 

'Behind the radiance'는 조형물을 통해 빛과 어둠의 본질을 드러내 보고자 하는 작가의 시도이다. 이를 위해 나란히 놓인 빛과 어둠을 시작과 끝의 구분이 없는 정원의 형태로 연결했다. 빛을 내 드러내는 물성과 흡수해 감추는 물성을 끊임없이 선회하게 하는 방법으로, 동전의 양면과 같은 빛과 어둠이 처음과 끝이 구분되지 않는 원처럼 상호연관되어 있다는 사실을 보여주고자 했다.

이는 또한 대상물을 비추는 통상적인 조명의 기능을 떠나 표면의 물성을 통해 스스로 빛을내는 조각적 조명을 만들기 위한 작가의 실험의 일부이다. 이 실험에서 조명 표면의 물성은 빛의 확산과 굴절, 색채와 밝기를 결정짓는 주인공의 역할을 한다. 반면 인공 조명은 표면 물성의 뒤편에 내재된 빛을 끌어올려 보여주는 조연의 역할을 하고 있다. 

LINKAGE is an expendable suspension luminaire. Inspired by the early age locomotion photography by Eadweard Muybridge, each OLED light units resembles the stop motion pictures of a ribbon flying in the breeze.

Created in several variations, exhibited in Berlin IFA, Las Vegas KIBS and Milan Design week.

Technical detail: made of carbon fiber poles and 3d printed ABS parts. 400x50mm flexible OLED used in double side, dimensions vary between 3 to 6m in length.

The Ribbon is a unique lighting fixture that showcases the flexibility and versatility of OLED technology. OLEDs are known for their thin and flexible nature, which makes them a great choice for creative lighting designs like the Ribbon chandelier. The light emitted by the OLED panels creates a soft and diffused glow that mimics the movement of a ribbon blowing in the wind, adding a touch of elegance and sophistication to any space.

The Ribbon was awarded LIT Lighting Design Award in 2018 and has been showcased in major international exhibitions including the Light+Building Fair in Frankfurt, Germany, and the Salone del Mobile in Milan, Italy.

The Ribbon has been commissioned for various commercial projects including Genting Highland Casino in Malaysia and Hotel Vier Jahreszeiten in Hamburg.

SIGNE was commissioned by LG Electronics for their 2018 IFA showroom in Berlin and was created to celebrate the launch of their premium kitchen appliance brand, "Signature." The lighting installation visualizes the flawless lines of hand writing, showcasing the sleek and sophisticated design of the Signature brand.

SIGNE is an example of how lighting can be used to create an immersive brand experience and to showcase the features and benefits of a product in a creative and memorable way. The use of OLED technology in the installation allows for precise control of the light and the creation of clean, smooth lines that perfectly capture the spirit of the Signature brand.

Overall, SIGNE is a great example of how lighting design can play a key role in branding and marketing efforts, and its successful deployment at the IFA showroom highlights the potential for similar installations in other commercial and retail settings.

SIGNE was later exhibited at Las Vegas KIBS and Milan Design Week.

The SIGNE installation is comprised of ceiling-mounted columns made of steel, finished with 24k gold leaf, and 60 pieces of 400x50mm flexible OLED panels to depict the lines of the signature.

Unavailable for sale.

HONEYCOMB is one of the few successful outcomes from our recent experiment to develop a luminaire that illuminates itself through its own materiality. The experiment focused on the interplay between the surface characteristics of the material, such as texture and reflectance. The use of artificial light serves only to highlight the hidden aesthetics that are buried under the surface. Consequently, the material itself creates the primary source of light, meanwhile the artificial light plays only the supporting role to enhance objects inherent qualities.

This approach represents a departure from traditional concepts of luminaire design that rely solely on artificial light source to build up brightness in the space.

Available for multiple production with 6 weeks lead time. Provided with ceiling suspension mount equipped with angle and height adjustable fitting.

Technical detail: made of 3d printed ABS / gold plated / 12W, 2700k LED

LOTUS is a sculptural lighting developed as part of an experiment to develop a luminaire that illuminates itself by it’s own materiality. In this experiment, characteristics of surface such as reflectence and transparency play the key role. Artificial light plays only the support role to bring out the hidden aesthetics that buried under the surface of the material.

Available for multiple production with 6 weeks lead time.

Available with ceiling suspension fitting and surface mounting fitting which can be mounted either on the ceiling or the wall.

Available in 3 dimensions.

Technical detail: made of 3d printed ABS / gold plated / 8-16W LED

"The LOVE LIGHT, a mesmerizing and imaginative kinetic lighting installation, is the result of a collaborative effort with acclaimed designer, Ab Rogers. Created for 'Tactile Nature' exhibition in London, this unique piece showcases the convergence of movement, light, and tactile elements in a way that is both captivating and thought-provoking.

FISH UNDERWATER is an OLED chandelier that took inspiration from observing fish swimming and creating ripples on the calm surface of water from underneath. The design of the chandelier is meant to mimic the movement and patterns of fish swimming, creating a dynamic and immersive light experience.

FISH UNDERWATER was originally produced for LG Electronics for KIBS in Berlin and was later made in variations and exhibited in major design exhibitions, including Milan Design Week.

Unavailable for sale.

REBECCA is an elegantly crafted, dynamic lighting installation that pays homage to the acclaimed artist Rebecca Horn, whose pioneering work has explored the boundaries between movement, space, and the human form. The feather-lined shade of the light, which gracefully opens and closes with the help of a discreetly placed electric fan, is a nod to Horn's poetic use of kinetic elements, and serves to create a mesmerizing interplay of light and shadow, reminiscent of her iconic works.

LIGHT_LIGHT is a kinetic lighting

SOLITUDE, a sculptural pendant light, draws inspiration from the iconic masterpiece, David Bowie's "Space Oddity," and portrays the poignant tale of an astronaut's solitary journey through the vast emptiness of space.

Available for multiple production with 6 weeks lead time.

Technical detail: Made of 3d printed ABS, Chrome and gold plated finish, 50W LED GU5.3 bulb, dimensions in 400mm height x 320mm diameter, provided with a height adjustable ceiling mount.

Commissioned by Ab Rogers Design for residence of Kenny Schachter in London

The client wanted a series of ceiling luminaires for his children’s room. The luminaires were inspired by child’s wildest fantasies of space travel and bold exploration of far off galaxies.

Technical details of Luminaire1 : 1500x1500x800mm dimension / LED cast in epoxy resin / carbon fiber sticks equipped with LED at the tips.

Luminaire2: 1200x1000x600mm dimension / shares similar technical details with the luminaire1.

This Kinetic wall clock is commissioned by ARD for the Connaught Patisserie, a newly opened patisserie by the Connaught hotel, a historic luxury hotel located in Mayfair, London.

The kinetic wall clock is designed to be operated manually to indicate the type of pastry served depending on the time of the day.